Why Accountants Ignore Your Best Assets: The Surprising Truth of the Money Measurement Concept

Fri, 09 Jan 2026 06:54:21 +0000

What is a business truly worth? If you think about the most valuable parts of a company, you might list its talented employees, its respected brand, or its innovative culture. Yet, when you look at that company's financial statements, you won't find a single line item for "skilled workforce" or "brand reputation." Why?